Comfort And Performance Adidas Originals Superstar East East East River b1749b

adidas Women's Terrex CMTK GTX W Low Rise Hiking Boots:,

Just want to say up front that this post is going to appeal more to the bloggers and social media users out there, but I still wanted to share with everyone because it’s neat to see the background of some of my (and other bloggers’)  activities. Learning how to get a press pass isn’t difficult, but it takes some effort to position the pitch just right.

When I pitch the idea of covering an event, I think long and hard about the organizer and what they want. The needs of an event planner are fairly simple

  • Want people/sponsors to attend
  • Want publicity
  • Want next year to be even better

With those thoughts in mind, I start drafting my pitch. Things I want to cover:

  • Talk about my target audience.
  • Give them some traffic stats.
  • Point to previous event coverage.
  • Give a name or two as referrals to help prove authenticity.
  • Pitch SEO value for future events (when people Google the event, these posts will show up).
  • Tell them exactly what I will provide in exchange for a press pass, comped ticket, etc. (My usual coverage is 3 posts.)
    • Check out this event I am attending and what I expect from the experience
    • Live post during the event or review of a session immediately after
    • Final wrap up, parting words, and recommendation for the next year

One thing I haven’t asked for previously was travel expenses or compensation above the ticket price. As my traffic and audience grows I will get more requests, and I can’t possibly fill all of them. That might be something I’ll have to look at in the future.

Man's/Woman's~Wrap a mail 2018 new style of ascent heels are extremely high and 16 cm sexy net hole shoe female small code sandals waterproof set the thick bottom is antiskid - intl ~ Hot sale in season,

I was just checking through my email and saw where a friend had mentioned the XYZ conference. I’ve never even heard of it, so I went out to the website not knowing what to expect.

Wow! I was blown away by the level of detail and professionalism that’s put into this thing. It looks like an amazing event, and I would like to help you guys get the word out about this thing. I have covered other HR events before, and I was wondering if you guys had any kind of press pass. I’m (relatively) local and would love to share the event with my audience. Here are a few details that might help you make up your mind:

  • My audience hits around 3,000 visitors monthly with approximately 70,000 pageviews since I started writing. Alabama is my second highest source of web traffic (for local events only).
  • I covered the 2010 SHRM conference in San Diego this year and those articles and videos were seen by over 1,000 people on my own site and hundreds more on the other platforms where the posts were shared. For many of those readers, it was the only coverage they saw of the entire event. Here’s a sampling of that material from SHRM 2010.
  • I have open invitations to write for other events in the human resources and recruiting space.
  • I’ve written articles about multiple seminars at my local SHRM chapter (NASHRM).
  • I know how important it is for the conference planners to get the word out about the event to generate interest and drive ticket sales.

In exchange for the press pass, I’ll write multiple articles (thinking 3-4 at this point) about the event and will share the content rights with you to post on your own event blog if you desire. It’s reasonable to expect that those articles will reach a large number of people who would otherwise never hear about the event.

Please let me know if I can share anything more to help you in your decision. I’d love to have the opportunity to share the XYZ Conference with the world.


Ben Eubanks
HRevolution cofounder

If they reply with the affirmative, that’s where I give them more details about my role in the partnership.

Hey, Event Planner Dude/Gal’s name!

At this point I’m planning for at least 3 articles on upstartHR.

  • One will be beforehand where I talk about the event, what makes it unique (example 1, example 2, etc.), and what I hope to learn.
  • The other will be written based on the content of a session or two that I attend. Right now I’m leaning toward writing about the X, Y, and Z sessions, but that could change depending on how they go and how well the speakers do. I hate writing negatively about anything, so I’ll do everything I can to capture the positive aspects of the experience.
  • The final piece will be a recap about the event as a whole, people I met, and whether or not I would recommend someone attend the event in coming years. This is the most fun/valuable, because it really brings a personal feel to the event and helps people get a good handle of the value it can provide.

Like I said in my original email, I expect these posts to be seen by over a thousand people. The content is syndicated across HRMToday, Brazen Careerist, and my Twitter feed (3000+ followers). Another neat benefit for you guys is that the content will be search engine optimized, which means when people are searching for information related to your event a few months or a year from now, the reviews will probably show up high on the search engine results pages.

Thanks again for the opportunity,


And that, my friends, is how I pitch my blog to write for events. As I said before, learning how to get a press pass as a blogger just takes a little effort and attention to detail. I haven’t done it often, but it’s always been successful. Have a question about something I said or forgot to cover? Let me know in the comments below.

7 thoughts on “How to get a press pass as a blogger

  1. Pingback: Tweets that mention How to get a press pass as a blogger | upstartHR --

Markdowned NWT adidas tubular running shoes NWT Running shoes,Men Autumn/Winter 2017 Shoes Adidas Originals Zx 750 Dark Marine,Men's/Women's Gripz Hip Glitter Coated Slip On Sneakers New Style,Men's/Women's - 2018 new style of female sandals wine red leather 100 take Gao with women's shoes pack head one word button up sandals the sex appeal is thick heel 5 dollars - Do not worry when shopping,Amazing Deal on Adidas Originals Women's Superstar W Fashion Sneaker,Clothing, Shoes, Cheap Online Store Mens, Womens Men's adidas ZX,Adidas Nemeziz Mid sneakers from the S/S2018 Gosha RubchinskiyAdidas Ace Turbocharge / Welcome to ,ue soccerMan's/Woman's Mother the shoe list shoe leather the thick bottom enjoy blessing shoe spring ascent and lady's shoes soft bottom small shoes middle age women's shoes 5 dollars - intl New Product Presale,Gentleman/Lady - Summer 33 mother shoe leather sandals 34 flat bottom Lou air year of hole hole 41 packs of women's shoes in old-age old man's shoe 5 dollars - Long-Term Reputation,Gentlemen/Ladies:2018 New Men's Business Office Leather Shoes Comfortable Walking Leather Shoes Casual Breathable Shoes Black :Modern Design,M20326 Men's Shoes Big discounts Adidas Men Stan Smith (white,Galactic Elite White/Silver by Adidas Shoes Online from,adidas Men's Sprint Star 4 M Track and Field Shoes Track and Fieldadidas Mens TechFit Cool ClimaCool Compression Long Sleeve Crew Neck,Men/Women 2018 new style of summer leather sandals mother's shoe are flat bottom to win old-age big code of women's shoes middle age women ascent heel soft bottom 3 dollars Atmospheric Simplicity,Mr/Ms:2017 new style of female summer cool Xue sandals ascent and baba bottom green flower porcelain fish mouth shoe net the Xue is extremely high with show thin women's shoes 10 dollars - intl :New Product,half price 91b0c 4b3ff uk trainers adidas logo adilette violet light,adidas F5 TRX Messi Junior Astro Turf Boots,Adidas Men Originals Busenitz Vulc RX Shoes Men Adidas Sneakers,Nike Roshe One Br Mens : Factory Outlet,Adidas,Converse,New Balancehttp:///adidas predator absolado lz trx tf,Man/Woman - Safiya/Suo thin Ya in summer new style of leather ascent heel medium heel metal zipper sandals women's shoes SF52115006 - intl - High Security,Gentlemen/Ladies~Han Ban the autumn waters sable hair bowknot colorful paillette hair hair shoe circle the head enjoy blessing shoe to add the Rong cotton Piao shoe ship shoe women's shoes - intl ~Atmospheric Simplicity,2018 Foldable Adidas Originals White Originals Women Shoes Adidas,Men Running Adidas adizero Boston 6 Shoes CG3142,adidas boost continental,really cheap adidas shoes > OFF46% Free,adidas adiNOVA IV TRX FG White Black Fresh Splash Footwear BlackMen/Women - The dream language a kind of insect flat bottom thick bottom baba water of new Han Ban is drilling in summer and ascent and 33-43 codes are big code of female cool shoes 5 dollars - intl - New Product,Gentlemen/Ladies~Aerosoles Womens Fun Times Slip-on Loafer, White Leather, US - intl ~New Market